Re-Identifying God in Experience Essay -- Argumentative Persuasive Rel

Re-Identifying God in Experience Unique: If a supposed encounter of God can establish proof for God’s presence, at that point God must be able to be a perceptual specific, that is, a considerable, suffering object of observation. Moreover, on the off chance that few such encounters are to be aggregate proof for God’s presence, at that point it must be conceivable to reidentify God as a matter of fact to understanding. I look at both a reasonable and an epistemological contention against these conceivable outcomes that is gotten from crafted by Richard Gale. I contend that neither of these contentions is effective. For God to be a perceptual specific, he should have an internal life; for God to be reidentified across encounters, he need not exist in measurements comparable to the spatiotemporal. On the off chance that a supposed encounter of God is to give proof to God's presence, God must be able to be a perceptual specific: a considerable, suffering object of observation. On the off chance that few such encounters are to be combined proof for God's presence, it must be conceivable to re-distinguish God as a matter of fact to understanding. I need to look at contentions against every one of these conceivable outcomes. These contentions are, individually, a reasonable and an epistemological contention inserted in the compositions of Richard Gale.(1) On Gale's calculated contention, for us to have a sound idea of an article, O, as a perceptual specific: (1) We should realize what it implies for O to exist when not saw. (2) O must have the option to be the basic object of various encounters, and (3) We should have the option to comprehend the qualification among numerical and subjective character with respect to O. We need these prerequisites to recognize perceptual from remarkable p... ...1) Richard Gale, On the Nature and Existence of God (Cambridge University Press), pp. 326-343, and Richard Gale, Why Alston's Mystical Doxastic Practice is Subjective, Philosophy and Phenomenological Research 54 (1994), 869-875. (2) 'Why Alston's, p. 872. (3) P. F. Strawson, Individuals, An Essay in Descriptive Metaphysics (London: Methuen, 1964), p. 37. (4) Individuals, p. 81. (5) Individuals, p. 77. (6) Gareth Evans, Things Without the Mind - A Commentary upon Chapter Two of Strawson's Individuals, in Zak Van Straaten, ed., Philosophical Subjects, Essays Presented to P.F. Strawson (Oxford: Clarendon Press, 1980), pp. 76-116. (7) See Jonathan Bennett, Kant's Analytic (Cambridge: 1966), p. 37 (8) See Evans, Things Without the Mind, pp. 81-82. (9) See Merold Westphal, God, Guilt, and Death (Bloomington: Indiana University Press, 1984).

The Crucible consider how Miller uses Character Essay Example for Free

The Crucible consider how Miller utilizes Character Essay The strain is discharged and this is where John shows he is eager to darken his name and decimate his notoriety to demonstrate that Abigail and the young ladies were all lying. John is unmistakably broken by his words and acknowledges completely the degree of what he has done and how harming they are. This develops progressively pressure and anticipation in the crowd with respect to whether John will concede his infidelity to the court. In the best possible . . . see it now John clarifies his and Abbys issue to Danforth, Danforth gets the story with sickening apprehension, as he can't take in all the new issues and begins to accept that the young ladies were all lying. Abigail cannot accept that she is so near being discovered so irately lashes out at Danforth who at that point chooses to carry Elizabeth into the court to back up what John had stated, she is a legitimate lady so for what reason would she lie this would demonstrate if the young ladies were lying or not. The pressure mounts exceptionally as the court continues and Elizabeth enters. Danforth provides Elizabeth orders not to take a gander at Abigail or Proctor just him and questions her about Abigail, the tension is excruciating when Elizabeth Is posed the inquiry, Is your better half a reprobate? a short quiet is held and afterward she answers, No sir. Danforth then advises Elizabeth to be removed again and John shouts to her to disclose to her that he had just admitted to it. Solidness attempts frantically to clarify why Elizabeth said that her significant other didnt submit infidelity yet it does nothing but bad and before he can complete the process of defending Elizabeths activities Abigail falls again into a little scene where Marys soul is assaulting her and the young ladies. Mary shouts at Abby to stop however it doesn't work, Danforth inquires as to why the young ladies are rehashing all that she says yet Mary is so overpowered by everything that she feels weak against them. The short quiet is a significant part of this scene as it builts up emotional pressure and leaves the crowd in a great deal of tension not comprehending what Elizabeth will do, lie for her better half or not. In the play Mary flees to the ocean, which is representative of washing endlessly your wrongdoings, John shouts to her today to say that god damns all liars however in the play they all stay in the court. John connects with Mary and she moves in an opposite direction from him and shouts, Dont contact me-dont contact me! like he is the fiend or malevolence. This overwhelms Proctor as Mary continues, youre the fiends man! Parris and the young ladies begin shouting, Praise God! again and again and widespread panic assumes control over them. This entire scene is making increasingly more strain in the crowd as it is exceptionally emotional. Agitation is a key sensational gadget utilized in The Crucible Mary reveals to them all of how John caused her to write in the demons book and that she should assist him with ousting the court. She takes a gander at John with appall and proclaims her affection for God. John at that point remains in the court or ocean before everybody and shouts, God is dead! This quiets everybody for a second including the crowd as the pressure that has mounted all through the entire scene has been added to until limit. The quiet is kept until Parris shouts, hear it, hear it! Delegate madly snickers at the remark and announces every one of his sentiments about the entire preliminaries. He has no regard any longer for the congregation and preliminaries and shows it when he shouts, You are pulling down Heaven and raising up a prostitute! here, Proctor is standing up for his significant other saying that by trusting Abigail the court will be raising up a prostitute, and personifys his better half as paradise glossy silk that you are pulling down paradise. Delegate proceeds to state its a prostitutes vengenance This citation is taken from Act III, when Proctor at long last separates and admits his undertaking with Abigail, in the wake of endeavoring, futile, to uncover her as a misrepresentation without uncovering their contact. Delegate knows from the earliest starting point that the witch preliminaries comprise just a prostitutes retaliation Abigails retribution on him for completion their issue yet he avoids making that information open since it would prompt his disfavor. This scene, in the Salem court, denotes the peak of the play, wherein Proctors worry for equity surpasses his anxiety for his notoriety. This re-prioritization of qualities empowers him to do what is essential. Yet, he finds, sadly that his activities come past the point of no return: rather than Abigail and the witch preliminaries being uncovered as a trick, Proctor is known as a liar and afterward blamed for black magic by the court. His endeavor at genuineness reverse discharges and obliterates him. This pretty much parts of the bargains, into the following scene strain and tension and stresses in the crowds mind over Johns mind. I reprove . . . this court At the end Hale stops the court as he has lost all confidence in it. Mill operator composed this play for two primary reasons; one was to show how agitation assumes control over individuals and how various individuals respond to circumstances presented to them, Scene 3 is where all the insanity happens, it looks to some extent like occasions of today and all through the previous 100 years. The principal headliners are the world wars where an agitation moved through youngsters and ladies to pursue the administrations or to assist with the war exertion; that was mania that was utilized for acceptable however there have been occurrences particularly during the 1980s with the football riots where craziness did a great deal of harm and cost people groups lives. The play would bear a considerable amount of pertinence to todays crowd particularly now as war is pending and individuals will feel a specific madness. At the counter war fights madness will have been felt among the individuals developing them to a condition of aversion for the government officials included and the individuals for war. Mania additionally carries individuals to shape little disapproved, narrow-minded assessments of the things they are against like in the instances of Danforth, Parris and Putnam. The second motivation behind why Miller composed this play was a direct result of the McCarthy preliminaries were occurring at that point. These were preliminaries that occurred in the mid 1950s after World War Two and anybody with leftwing feelings ought to be explored and make themselves known at oppressing formal proceedings. Individuals were urged to illuminate on those they presumed which might be the place Miller got the possibility of Abigail from as he had seen what gossipy tidbits and tattle could do as he was one of the blamed in the McCarthy preliminaries. Mill operator picked the Salem Witch preliminaries to place his play into the setting of on the grounds that like the McCarthy it was a genuine occasion that occurred in American history. In Salem, Massachusetts in the seventeenth century the in habitants particularly had faith in the fallen angel and knew about his forces so imagined that all black magic ought to be pursued out. They were puritans, which implied that none of their propensities and exercises were exacting and no amusement was allowed. Mill operator did a great deal of investigation into the occupants of Salem then such a large number of the characters depend on genuine individuals their activities be that as it may and words were not verbally expressed as Miller made the individuals his own in the play. Mill operator composes Act 3 keenly with the goal that the crowd know data that the adjudicators don't, this is a method of making the pressure and interest in the group rise. This type of crowd support is utilized frequently by incredible play journalists, for example, Shakespeare despite the fact that their styles are totally extraordinary it despite everything has a similar impact of sensational pressure and makes their plays intriguing and energizing for all the individuals from the crowd. 1 Show review just The above see is unformatted content This understudy composed bit of work is one of numerous that can be found in our GCSE Arthur Miller segment. Download this article Print Save Not the one? Quest for

Gambling essays

Betting articles Have you at any point felt regret subsequent to betting? Has betting influenced your notoriety? Do you regularly bet until your only remaining dollar is no more? Do you ever acquire to back your betting? After a success do you have a compelling impulse to return and win more? A urgent card shark will frequently answer yes to the greater part of these inquiries, however numerous basically wont concede the way that they have an issue. Conceding that their conduct is urgent resembles tolerating rout. Players burn through the greater part of their time attempting to win, so giving in doesnâ ¡t come simple. Betting has been viewed as a issue in the public eye, since the time it was made legitimate in Nevada and Atlantic City in 1976. From that point forward, professional betting lobbyists have battled to get a type of legitimized betting in each state, however the National Coalition Against Legalized Gambling has won. In 1987 nonetheless, the Supreme Court decided that Native Americans, who are without state guideline, could offer legitimate betting far outside Indian reservations. This choice has added to the rising quantities of habitual card sharks in numerous states. Over 6% of grown-up speculators are currently viewed as dependent, and the numbers are proceeding to develop. At present, Americans will bet more than 550 billion dollars every year, a! 3,200% expansion since 1976. Answers for this issue are starting to come forward, a lot to the betting industryâ ¡s detest, as the four percent of obsessive card sharks may represent as much as 52% of a normal casinoâ ¡s The reasons for impulsive betting are like those which drunkards and medication addicts experience. Urgent card sharks are engrossed with searching out betting what's more, bet longer than planned, and with more cash than expected. There is additionally what might be compared to  ¡toleranceâ ¡ when card sharks need to expand the size of their wagers or the chances against them so as to make the ideal measure of energy. (Lesieur 2)  ¡The reason for the addicti... <!

Men Continuous Searching for the New Avenue of the Known and Unknown Reality

The title itself gives an intriguing discussion. The â€Å"Known Reality† can be comprehensively clarified in light of the fact that people definitely realize what it is. It is as of now known by numerous individuals. On the off chance that we offer importance to the â€Å"Unknown Reality† it is something we haven’t seen at this point, went at this point or even found. By what method will man discover the entrance to that reality? Will we know whether it is the obscure we’ve been scanning for? I’ll offer my input on the â€Å"Unknown†, possibly actually as of now before us however we don’t see it since we disregard our comprehension for it.Maybe we don’t open our brains and make that reality obscure. The road between the known and obscure is being receptive, attempting to tune in the two sides for us to comprehend the two real factors. On the off chance that we continue enduring ourselves in ignoring our capacity to see, at that point man will have an unending quest for that road. Inconsistency to that, on the off chance that man has the assurance and yearning to look for reality, at that point they will discover what they are searching for that both the truth is there, and will understand that the road to it is the capacity to tune in and understand.If man keeps on being visually impaired, they will never arrive at that road and the â€Å"Unknown Reality† itself. The two truths are before us. Be that as it may, individuals just focus on just one side and carries an impact of numbness to individuals. Numerous individuals have not yet understood reality that is being set down to them for being uninformed. I accept that what they are looking for is handily observed when we offer comprehension to it. Men Continuous Searching for the New Avenue of the Known and Unknown Reality The title itself gives an entrancing discussion. The â€Å"Known Reality† can be comprehensively clarified in light of the fact that people definitely comprehend what it is. It is now known by numerous individuals. On the off chance that we offer significance to the â€Å"Unknown Reality† it is something we haven’t seen at this point, went at this point or even found. By what method will man discover the entrance to that reality? Will we know whether it is the obscure we’ve been looking for? I’ll offer my input on the â€Å"Unknown†, possibly actually as of now before us yet we don’t see it since we disregard our comprehension for it.Maybe we don’t open our psyches and make that reality obscure. The road between the known and obscure is being liberal, attempting to tune in the two sides for us to comprehend the two real factors. In the event that we continue enduring ourselves in ignoring our capacity to see, at that point man w ill have a perpetual quest for that road. Logical inconsistency to that, in the event that man has the assurance and craving to look for reality, at that point they will discover what they are searching for that both the truth is there, and will understand that the road to it is the capacity to tune in and understand.If man keeps on being visually impaired, they will never arrive at that road and the â€Å"Unknown Reality† itself. The two truths are before us. In any case, individuals just focus on just one side and carries an impact of numbness to individuals. Numerous individuals have not yet understood reality that is being set down to them for being uninformed. I accept that what they are looking for is effortlessly observed when we offer comprehension to it.

The Legal Dissolution of a Marriage - Free Essay Example

Divorce is known to be a legal dissolution of a marriage by a court order or any legal body. It divides a families social financial and emotional well being. It is a situation that calls for much attention because it is not something to celebrate about, therefore, it should not be the solution to a failed marriage. Divorce is not the solution to failed marriages because, it has its drawbacks, which include; it has a negative effect on a couples psychological health, this includes depression unhappiness and anxiety. A divorced couple is likely to face all or some of the three mentioned. The couples involved could think that probably that was not the best decision to make, bringing about regret. Some may resolve for alcohol as a way to curb the stress that they are facing. This does not only affect the couple, but the children of such a couple may fall into a depression due to the splitting of the parents. The children might have never seen their parents live different lives and so such a situation puts them into too much thought and worry that could bring about depression or even suicide in some extreme cases. There is a high chance of such children to have doubt in marriage since they may fear to commit to their spouses since they may have the mentality that the same thing would happen to them also. It also brings about raising of children by a single parent, this could be a challenge in a case where a parent does not have enough to provide for the child, for example, a child that once lived with both parents and had a luxurious kind of life, starts lacking school fees and many other luxurious things they ones received. This will impact on the childs well being in terms of social life and even their academic performance in school. Children need to be raised by both parents since each parent has a responsibility on their child, for example, a male child needs to get some advice from the father as they grow on the various issues that affect men and how to deal with them. If such a child faces the divorce situation and starts living with the mother alone, they may miss out on some things that are crucial in the male growth stages that the mother may not tell the child. Similarly, when a female child faces a divorce situation and they are faced to live with the father, this child m ay lack some female advice that would have been given to her by the mother if she were present. This may have an impact on the childs tomorrow life. Divorce can result in school dropouts, teenage pregnancy and an increase in crime rate. Children of divorced parents tend to start involving themselves in sexual practices, taking of drugs and such behaviors due to the feeling of being ignored, lack of attention. Children may opt for this kind of behavior since they also feel that life has been unfair to them since they start noticing some of this changes and tend to seek comfort in immoral behaviors. Some find themselves in such situations because maybe the parent that is left responsible is not really taking good care of the kids. Divorce has its better side in that; it brings about some sense of freedom in that one is able to restart their life without the other partner. A divorced person can have enough time to develop their personal skills that will help them work towards a better quality of life for themselves and their children. A child that experiences divorce may develop faster and be more responsible. Such children may now feel some relief especially if they have been separated from the parent that was more violent, they are able to do their things well and have a good growth. It may also be appropriate in a situation where the party faces physical abuse or even emotional abuse. Some couples tend to be very violent to their significant other bringing about fights always. This is not a good picture being possed to the children and even the couple themselves, the party that suffers the abuse may even develop the fear for the other gender that may last a very long time, and so in such a case divorce would be the best solution to such a couple. Children of such a couple may develop a fear of the partner that causes the abuse and this may last a long time in the childrens memory. Couples react differently to situations, and you may find that some couples are insecure with each other, to the extent that they cannot even go out and meet their friends and socialize, this makes them just revolve their life around those that they live with. This state makes the couple not be in a position to know other people, in the case of a woman; they may just be busy with house chores from time to time and even not be in a position to take care of themselves. So divorce would help such a lady be in a position to realize herself and love herself more, this may end up giving her openings and chances to explore herself in ways and things she never knew she had interest and abilities in. In conclusion, when marriage fails to work, there are better solutions to the situation that include guidance and counseling, where couples get the chance to be guided by another party on how to solve their differences. They can also settle for reconciliation where they talk through their issues, forgive each other, and have their marriage continue. Attending marital mentorship programs that can help each them realize their mistakes each on their own, after they have heard from other people of how they deal with their marital problems.

Discuss The Social Problems That Are In Our Societies - 825 Words

Discuss The Social Problems That Are In Our Societies (Essay Sample) Content: Social problems in societiesProfessors NameInstitution AffiliationDateSocial problems are the additional conditions that affect the real life of the members of an individual society. Social changes are believed to be one of the fundamental causes of social problems in various communities. For instance, population growth brings forth issues like poverty, antisocial behavior as a result of unemployment. Also, changes in the social values affect the old norms and values of the society either positively or negatively. Problems like child labor, early pregnancies and rape are determined by the social values. Most people in the world encounter many issues in todays society which deprive them the ability to be productive and efficient members. Low level of education, social inequality, high population, lack of peace, disintegration and unemployment lead to other problems like antisocial behavior, disorganization, illiteracy, drug abuse and poverty.Social inequality occurs wh en members of a particular society get unequal treatment from the others based on their gender, race or disability. For example, racial discrimination between the Americans and the black Americans in the United states where their rights are different. Social disorganization or lack of an orderly system in the society results in an imbalance in that particular society. Conflict occurs due to disintegration and lack of control among members. Lack of peace in the community reduces harmony and creates room for war between individuals and communities (Woolgar Pawluch, 1985Rapid growth in population, especially in rural areas, causes poverty. High population means increased mouths to feed, but with high demand for employments, the level of unemployment rises. Hence, people strive to meet the basic needs at all chances due to lack of secure jobs. Besides poverty and high unemployment levels, (Kitsuse Spector 1973) most of the society members go for alternative ways to meet their basic ne eds. Some engage in antisocial behavior such as begging, pickpocketing and other social crimes like stealing. Others try to find the console in drugs which increases the rates of substance abuse and alcoholism, and this may, in turn, reduce the effective power in the society.Social problems result from different causes in various communities and under different circumstances. Sociologists, so far have failed to suggest a primary reason for social problems but have pinpointed various grounds for some problems. For instance, feeble-mindedness or ignorance, physical disabilities, religion nature are some of the stated reasons (Gusfield 1989). For example, drug abuse, poverty, and antisocial behavior are caused by unemployment. Also, the changes in social values determine whether an issue is still a problem to the whole community or not (Conrad 1997). For example, lack of the traditional strictness on the dressing code for women has led to the freedom of dressing which is one of the cau ses of rape cases and early pregnancies. Social problems disturb the harmony and bring about misery and dissatisfaction in the society.Most ...

Doe Season Andys Epiphany - 820 Words

The process of finding out who one is can be very turbulent and confusing. Through growing up one goes through so many different changes in terms of ones personality and deciding who they are and what they want to be. The little girl in David Kaplans Doe Season goes through one of these changes, as do many other adolescents confused about who they are, and finds out that there are some aspects of a persons identity that cannot be changed no matter how hard he/she tries. brbrAndy is a nine-year-old girl who doesnt want to grow up to be a woman. When she talks of the sea and how she remembers her mother loving it and how much she hated it is a clue that she prefers to be a boy. The sea is symbolic of womanhood and the forest is†¦show more content†¦Mac then talks to her about gutting a deer and it makes her think about how it would feel if someone did that to her. Two times during the story Andy sees deer. One time when she is gathering firewood and another when she takes a wa lk on her own. The reason she is able to see these deer is because the deer dont think she poses any threat. Due to her feminine nature, the deer can tell that she is a girl and dont think she means to do them harm. This is what leads to Andy toShow MoreRelatedDoe Season855 Words   |  4 PagesDoe Season In the short story Doe season, David Kaplan creates a character named Andrea, who would rather be called Andy. Doe Season is not simply a story about a young girl’s hunting trip with her father and friends. During the few days that Andy is on the hunting trip, she takes an incredible journey trying to find out who she really is. Usually, hunting deer is an event reserved for young men and their fathers. Yet, it is through this outing that Andy experiences a rite of passage into womanhoodRead More Doe Season: Andys Epiphany Essay1007 Words   |  5 Pagesof finding out who one is can be very turbulent and confusing. Through growing up one goes through so many different changes in terms of ones personality and deciding who they are and what they want to be. The little girl in David Kaplans quot;Doe Seasonquot; goes through one of these changes, as do many other adolescents confused about who they are, and finds out that there are some aspects of a persons identity that cannot be changed no matter how hard he/she tries. Andy is a nine-year-old girl

Lost Generation - 2335 Words

Jack Kerouac and Ernest Hemingway represent their inner state and feelings at the time they lived through their novels. Ernest Hemingway corresponds to the â€Å"Lost Generation† of 1920’s and Jack Kerouac corresponds to the â€Å"Beat Generation† of 1950’s. Both of these generations were after wars. It is not coincidence, wars make people devastated and lost. People tried to overcome problems and pain through literature and music. Writers put all their emotions on the paper, musicians wrote songs, which described the hard time they had. These two generations produced the most talented writers of our days. For us it seems that there was no big deal to write such openly, but if we try to go back to the time of these authors, we will understand how†¦show more content†¦I’d just tromper you with everybody. You couldn’t stand it† (p.62). Jake is lost; he could not fully realize himself as a normal man. This problem means that he co uld not have sex, he could not marry, and finally he could not have a normal family with children. All of these problems made him get drunk often, as alcohol helped him to forget about problems for a little time. Once, Robert Cohn asked him: â€Å"Don’t you ever get the feeling that all your life is going by and you’re not taking advantage of it? Do you realize that you’ve lived nearly half the time you have to live already?† and he answers, â€Å"Yes, every once in a while.† (p.30). So, alcohol was an escape from his problems and he said: â€Å"Under the wine I lost disgusted feeling and was happy† (p.150). When he is drunk, life seems better and easier. But when he wakes up next morning, he regrets it, but he never tries to change his life, he just accepts it as it is. Hemingway presented Jake and Brett to portray people with lost believes and nothingness. Both of them accepted their lives as it was and did not try to change anything. H emingway is not optimistic about the future, for him and his characters the meaning of life is lost. Similarly to Hemingway, Kerouac shows readers how people wanted to escape reality, as to forget about war young people traveled across the country in order to find the lost meaning of the life and have fun. Kerouac chooses a different path and describes the characters of theShow MoreRelatedThe Lost Generation844 Words   |  4 Pagesmen experienced the let down affiliated with the war, and discovered there fight for admiration and loyalty led to nothing more than a expulsion of lost values, thus leading to the â€Å"lost generation.† The lost generation was a group of writers who gained much popularity and grew in their literary expansion post WWI from 1918 through 1930. (Lost Generation) Prior to enlisting in the war, Americans were promised an upbringing of patriotism and honor for serving one’s country. They found returning homeRead MoreThe Story Of The Lost Generation1661 Words   |  7 Pages Brodie Wiener PIB LA 10 Period 3 Hensley 3 April 2015 The Story of the Lost Generation Living an spontaneous, carefree life like the characters in The Sun Also Rises do sounds like fun but it isn t what it seems. Ernest Hemingway writes a piece of literature that when looked upon through a new historicist critical perspective exposes the underlying truth and an uglier reality that is normally suppressed presents itself. New historicist criticism in a nutshell is arguing that the literature isRead MoreThe Personal Struggle Of A Lost Generation1482 Words   |  6 PagesStruggle of a Lost Generation Ernest Hemingway, author of The Sun Also Rises uses a variety of settings in order to show various characters attitudes regarding life, which in turn exemplifies their stance as a lost generation. The main character; Jake, amongst other characters, suffers drastic changes in life which affect his overall outlook. After the world war all of the characters now view the world as a dark place filled with fleeting happiness, which shows how they are a lost generation. By writingRead MoreThe Lost Generation By F. Scott Fitzgerald974 Words   |  4 Pagesexplain the struggles that people have to deal with. Both Fitzgerald and Hemingway were part of what is called the Lost Generation. The Lost Generation was a group of American writes who moved to Europe because they believed that America had lost all hope and could never be fixed. In the â€Å"Lost Generation† by Kate O’ Connor, she says that, â€Å"The accusation, ‘You are all a lost generation,’ referred to the lack of purpose or drive resulting from the horrific disillusionment felt by those who grew upRead More Paris in the 1920’s – â€Å"The Lost Generation† Essay1084 Words   |  5 PagesParis in the 1920’s – â€Å"The Lost Generation† Between the end of the First World War and Hitlers seizure of power a cultural explosion occurred in Paris that altered our notions of art and reality and shaped our way of viewing the world ever since. In the 1920s, Paris became the undisputed international capital of pleasure and was regarded as the cultural and artistic center of Europe with a reputation for staging one of its most glamorous eras, as well as some of the most spectacularRead MoreLost Generation vs Beat Generation2771 Words   |  12 Pagesthis paper I would like to take a closer look at Jack Kerouac’s novel On the Road, in context of the Beat Generation, in comparison to Ernest Hemingway, the leader of the Lost Generation. This paper tries to show the differences and the agreements between the two literary streams and how it influenced the two particular authors. Therefore, the paper starts with a definition of the Lost Generation and Hemingway in particular, and then I will try to deal with di fferent aspects of Jack Kerouac’s novelRead More Lost Generation in Hemingways The Sun Also Rises Essay example1515 Words   |  7 PagesLost Generation in Hemingways The Sun Also Rises      Ã‚   In the words of Herbert Hoover, Older men declare war. But it is youth that must fight and die. And it is youth who must inherit the tribulation, the sorrow and the triumphs that are the aftermath. War disfigures and tears away precious lives. Its horrors embed themselves like an infectious disease in the minds of the survivors, who, when left to salvage the pieces of their former existences, are brushed into obscurity by the individualsRead More In Our Time and the Lost Generation Essay1356 Words   |  6 PagesOur Time and the Lost Generation Ernest Hemingways In Our Time is a true representation of his lost generation for the simple reason that all generations are eventually lost as time goes by. Hemingway focuses on a generation he knows about, his own. It becomes apparent throughout the novel that Hemingway is deconstructing the world without overly using vast amounts of description. All of the â€Å"messages bring the reader to an understanding of a generation, the lost generation that appearsRead MoreThe Lost Generation Analysis920 Words   |  4 PagesThe Lost Generation was a time of sadness and remorse the authors used these emotions in their literature. It was a time period after World War l when people came of age and started to not be serious since they realized that life is so short. It also reflected in literature like Fitzgerald, T.S Eliot, and Ernest Hemingway. It was like a slap in the face and people didn’t see it coming, so there was a momentous time of shock. The Lost Generation was more than a n accumulation of materialistic itemsRead MoreLost Generation Theme745 Words   |  3 PagesThe Lost Generation and Camaraderie Created by War Rats scuttling around. Lice crawling everywhere. Diseases spreading like wildfire. Imagine living in conditions like this for weeks on end. Add bullets constantly whizzing past, bombs being dropped, poison gas permeating the air, and this is the reality for soldiers in the trenches, and the men in All Quiet on the Western Front. Paul, the narrator and a German soldier, along with fellow classmates, join the army after being persuaded by their

The Reagan Tax Cuts and Foreign Policy - 1442 Words

The Reagan Tax Cuts and Foreign Policy During the 1980s President Ronald Reagans (our 40th president from 1981 to 1989) domestic policy of a substantial tax cut led to greatly increased economic prosperity for our country. During Reagans administration marked changes were made to the tax code and economic statistics showed a major change for the better. However, at the same time, the Democrats controlled the Congress and continued increased spending against Reagans wishes. The Joint Economic Committee stated that an across-the-board tax cut was not new. In the 20s the Mellon tax cuts were implemented by Secretary of Treasury Andrew Mellon during the Administrations of Hoover, Harding, and Coolidge. In the 60s Kennedy introduced†¦show more content†¦In November of 1986 President Reagan confirmed reports that the United States had secretly sold arms to Iran. He stated that the goal was to improve relations with Iran, not to obtain release of U.S. hostages held in the Middle East by terrorists. Later in November, Attorney General Edwin Meese discovered that some of the arms profits had been diverted to aid the Nicaraguan contra rebels--at a time when Congress had prohibited such aid. An independent special prosecutor, former federal judge Lawrence E. Walsh, was appointed to investigate the activities of persons involved in the arms sale or contra aid or both, including marine Lt. Col. Oliver North of the National Security Council (NSC) staff. In May 1989 North was tried and convicted of obstructing Congress and unlawfully destroying government documents, but his conviction was subsequently overturned. Reagan ordered the bombing of military targets in Libya in 1986 in retaliation for its role in international terrorism. His policy of reflagging (flying the U.S. flag on) Kuwaiti oil tankers and providing them with a U.S. naval escort in the Persian Gulf led to clashes with Iran in 1987. President Reagan during his administration sought to improve relation with the Former Soviet Union, and foreign relations did improve greatly. Reagan and Gorbachev paved the way to the end of the cold war. They accomplished this by means of Summit Conferences. Several of these conferences were held from 1985 to 1987.Show MoreRelatedEssay about The Reagan Tax Cuts And Foreign Policy1376 Words   |  6 Pages The Reagan Tax Cuts and Foreign Policy nbsp;nbsp;nbsp;nbsp;nbsp;During the 1980s President Ronald Reagans (our 40th president from 1981 to 1989) domestic policy of a substantial tax cut led to greatly increased economic prosperity for our country. During Reagans administration marked changes were made to the tax code and economic statistics showed a major change for the better. However, at the same time, the Democrats controlled the Congress and continued increased spending against ReagansRead MoreWhat Was The Reagan Revolution?1337 Words   |  6 PagesStudent number: 1530575 PP1070: Introduction to American Politics What was the ‘Reagan Revolution’ and in what ways did it â€Å"change the course which American politics had followed since the 1930s†? Presidents of the United States are expected to lead the country and find solutions to its problems, but the chances of being allowed to do marginal political steps are negligible and success is rarely accomplished. Ronald Reagan was the president successful in bringing fundamental change in American politicsRead MoreThe Heart Of Reagan s Foreign Policy867 Words   |  4 PagesWhen Ronald Reagan to the oath of office on January 20, 1981, he called upon Americans to â€Å"begin an era of national renewal.† In response to the serious problems facing the country, both foreign and domestic, he asserted his familiar campaign phrase: Government is not the solution to our problem, government is the problem. His dream was to make America the beacon of hope and freedom for those who do not have freedom. Reagan advanced domestic policies that featured a lessening of federal governmentRead MoreEssay on Ronald Reagans Courage 731 Words   |  3 Pagesstand up against politicians? To f ight for what you believe in and what you think would benefit the United States of America? It takes courage. Ronald Reagan has that courage, not only did he stay true to his beliefs and ideas, he accomplished them within his presidency. He believed people should be less dependent on their government. Reagan asked citizens to Begin an era of national renewal during his inaugural address. He also declared, Government is not the solution to our problem, governmentRead MoreRonald Wilson Reagan Took Office On January 20Th, 1981.1667 Words   |  7 PagesRonald Wilson Reagan took office on January 20th, 1981. Reagan served from 1981 to 1989. He served two terms and was president from 1981- 1989. President Reagan defeated Jimmy Carter in the 1980 election and Walter Mondale in the 1984 election. He ran his first campaign mostly on President Carter s shortcomings and failures. His campaign slogan was, Are you better off than you were four years ago? His other slogan was, Lets make Am erica great again. This clearly shows that his campaign strategyRead MoreThe Anti Epidemic Of Hiv / Aids909 Words   |  4 PagesMany Americans embraced a new conservatism in social, economic and political life during the 1980s, characterized by the policies of President Ronald Reagan who took office in 1981. Often remembered for its materialism and consumerism, the decade also saw the rise of the â€Å"yuppie,† an explosion of blockbuster movies and the emergence of cable networks like MTV, which introduced the music video and launched the careers of many iconic artists, this lead to a rise in drug abuse, crime aggravated by illegalRead MoreRonald Reagans Domestic and Foreign Affairs Essay1728 Words   |  7 Pages I have decided to write my research paper on the topic of Ronald Reagans Domestic and Foreign Affairs. The reason that I choose this topic was because I have always been personally interested in Ronald Reagans time in office and the national crisis he had to de al with. Reagan was awesome when it came to foreign policy because he knew how to negotiate with foreign leaders and their countries to get what he wanted. There were several instances during his time in office that he had the chanceRead MorePresident Reagan Essay797 Words   |  4 PagesChloe Carr Professor Blodgett History 271 May 14 2013 Social Darwinism Shaping Reaganomics Ronald Reagan made many economic decisions that supported his beliefs in Social Darwinism throughout his presidency. Social Darwinism is considered to be the ideas of struggle for existence and  Ã¢â‚¬Å"survival of the fittest,† a term coined by Herbert Spencer in order  to justify social policies. Over time the individuals with superior biological characteristics will dominate populations that this superRead MoreTax and Reagan1575 Words   |  7 Pagesdown by inflation, foreign policy turmoil and rising crime rate, the nation was troubled by the late 70’s. Due to this many Americans were ready to embrace a new conservatism in social, economic and political life in the 80’s. In the 1980 bid for President, Reagan won the Republican nomination after two failed attempts in 1968 and 1976. Although Ronald Reagan once held Democratic views, he grew more conservative and he official took the side of the Republicans in the 1960’s. Reagans domestic viewsRead MoreEssay Ronald Reagan1177 Words   |  5 PagesRonald Reagan had a very successful life. He was the 40th president of the United States (1981-1989). He was an actor for 30 years before he became involved with politics and starred in more than 50 movies. Reagan was born on February 6, 1911 in Tampico, Illinois. Reagan was raised by his traveling shoe salesman father John Reagan, and his mother Nelle. John was an alcoholic and was saved from the Great Depression by the Works Progress Administration. Reagan was strongly influenced by his mother

Character Analysis Of King Lear - 963 Words

A Child King At first glance, King Lear appears to be simply a selfish man who loses his wealth, his mind, and his life in that order. Sure, he learns a lesson, but it does not do much good because both he and his daughter, Cordelia, die before really making amends. In fact, most everyone dies before really getting anything good done. So why did Shakespeare bother writing this play? Well, Shakespeare was well known for having a deep understanding of mankind and portraying that understanding in a subtle, yet masterful, way. If one was to look deeper into the character of Lear they would find that his fatal flaw was not really selfishness, that was simply a symptom of his true issue. King Lear is not just about a man who dug his own grave†¦show more content†¦It is not until he is left out to the storm that he realizes how truly powerless he is. He screams to the sky and attempts to command nature ordering â€Å"Blow, winds, and crack your cheeks! rage! blow!† and †Å"all-shaking thunder, Smite flat the thick rotundity o the world! Crack natures moulds, an germens spill at once, That make ingrateful man! (3.1)† It is the equivalent of a toddler’s temper tantrum, and has about the same amount of effectiveness. However, this shows Lear just how ridiculous he truly is; for the first time readers see him begin to acknowledge others and, eventually, himself. He has finally realized that he is not some god-like ruler, he is a deeply flawed child who has caused all of his misery himself. Sadly, it is this sudden realization that marks his death. Lear’s death scene shows the greatest contrast between the child he was at the beginning of the play and the man he has become as he can finally see, in a sense. He finally recognises those around him, both literally and figuratively. He sees that Caius is actually Kent, but he also realizes that Kent has been thoroughly loyal to him despite Lear banishing him in rage. He sees that Goneril and Regan have never seen him as anything more than a means to gain wealth and, in turn, scarcely acknowledges their death. And, most importantly, he sees that Cordelia truly loved him and that she - in her love for him and constant loyalty - is not his lesser or even equal, but his better. HeShow MoreRelatedKing Lear Character Analysis1258 Words   |  6 Pagesrespect and honesty is expected. Yet to the demise of many of the characters this expected attitude is only portrayed through a few of them. When this attitude is not portrayed it is not looked upon as odd or out of character it is almost normalized. The king goes mad, Kent’s breaking of a stereotype, Gloucester is naà ¯ve nature, Edmunds superb manipulation, and the fool is the most knowledgeable of all. The first is the king. He goes mad, completely loses all sense of sanity. â€Å"Nature’s aboveRead MoreKing Lear Character Analysis796 Words   |  4 Pages In the play King Lear by william Shakespeare, Lear decides to give up his throne and retire because of his age. Lear decides to divide his kingdom between his three daughters because he has no heir to the throne. Before splitting the country up, Lear asks his daughters to tell him how much they love him and only then will the receive their part of the kingdom. His eldest daughters, Goneril and Regan, shower their father in insincere flattery trying to show their affection. In contrast his youngestRead MoreKing Lear Character Analysis714 Words   |  3 PagesIn Act III scene 7 of Shakespeare’s King Lear, Gloucester returns to his castle after secretly guiding Lear to safety. Gloucester hoped to avoid any confrontation by Cornwall and Regan, but his son Edmund, betrayed him and revealed the information. When Gloucester finds Regan and Cornwall, they accuse him of being a traitor. They a re both enraged that he has disobeyed their orders by helping Lear who was just kicked out during a terrible storm. After some interrogation by Regan, Gloucester justifiesRead MoreKing Lear Character Analysis1511 Words   |  7 PagesA character study written of a mortal man full of unpredictable mental illnesses and insanity can be as confusing as a thing to write as the thoughts within his very own mind. King Lear had a mind that could be compared to a light switch. His emotional states change from one extreme to the other with just that flip of the switch. Lear had a vast need for power and control; this combined with his temper and enormous selfishness created room for many mental outbursts. Best stated by Henry Hudson (1911)Read MoreKing Lear Character Analysis1222 Words   |  5 Pagesâ€Å"Obey thy father† (King Lear III-IV 75). What that means is, to honour your father.Edmund, who broke a sin by dethroning his father Gloucester and, as a result Edmund was slain by his brother Edgar. Next, King Lear was betrayed by his three daughters. During act I, scene IV, Lear said. â€Å"Degenerate bastard, I’ll not trouble thee. Yet have I left daughter.† (Lear I IV 242-243). This advises us that King Lear will not be bothering Goneril as Goneril is promptly an extraordinary character. Goneril breaksRead MoreKing Lear Character Analysis1196 Words   |  5 Pageswritten play, King Leir, published on May 15, 1594. In the play, the single father, King Leir, was betrayed by his two oldest daughters as he realizes that they do not love him. â€Å"He fled the land, and sailed to Gallia, there to seek some comfort of his youngest daughter Cordeilla, whom before he hated† (Holinshed: Chronicles). Out of all of his children, he favored his youngest Cordeilla due to her â€Å"motherly† personality of caring and love for him. Shakespeare’s version of King Lear is very similarRead MoreA Comparative Analysis of the Characters of King Lear and Hidetora526 Words   |  2 Pagesin human history dont just resurface in critical analysis but are also given new life when channeled through modern media. This is well-exemplified by legendary Japanese filmmaker Akira Kurosawas 1985 epic, Ran. The highly regarded and high-budgeted film, based on William Shakespeares 1606 play King Lear, demonstrates the power retained by the original play even when dramatically recontextualized. Indeed, in a comparative discussion of King Lear and Hidetora, his counterpart in the Kurosawa filmRead MoreEssay on Character Analysis of King Lear600 Words   |  3 PagesKing Lear, the protagonist of the play, is a truly tragic figure. He is driven by greed and arrogance and is known for his stubbornness and imperious temper, he often acts upon emotions and whims. He values appearances above reality. He wants to be treated as a king and to enjoy the title, but he doesn’t want to fulfill a king’s obligations of governing for the good of his subjects. Similarly, his test of his daughters demonstrates that he values a flattering public display of love over realRead MoreKing Lear and the Genre of Tragedy Essay960 Words   |  4 Pagesof the hero. Written between 1604 and 1606, ‘King Lear’ falls into the genre of tragedy, depicting the destruction and downfall of the main character (Abrams). The play centres on Lear, an aging king who, in his retirement, decides to divide his kingdom between his three daughters while retaining the title and privileges of being king. However, King Lear’s actions lead to the destruction of his family, tearing up his kingdom and creating a war. ‘King Lear’ is a tragedy as it follows the codes and conventionsRead MoreWilliam Shakespeare s Othello And Timon Of Athens1259 Words   |  6 Pages Of the many people to have critiqued King Lear, A.C. Bradley arguably does the most through job as seen in Lecture VII and VIII of his work Shakespearean Tragedy. In Lecture VII, Bradley begins by discussing the similarities King Lear has to Shakespeare’s other works including Othello and Timon of Athens (245-246). For instance, in Othello, Iago reminds of Edmund and Othello’s trickery reminds us of the deceitfulness of Gloucester. Additionally, the scene where Othello watched Iago and Cassio

Owl City †Ocean Eyes free essay sample

A few weeks ago I heard Owl Citys smash hit, â€Å"Fireflies,† on the radio for the first time. It was the unfamiliar sound of a kind voice complementing a mass of electronic instruments. I quickly fell in love. Owl City is the pseudonym for Adam Young, a 23-year-old Minnesotan who has unexpectedly taken over the pop charts. His first single, â€Å"Fireflies,† has a synthpop beginning similar to the Postal Services â€Å"Such Great Heights,† and is a ballad about seemingly random things such as lightning-bug embraces and disco balls. But if you listen closely to some of these tracks, youll notice the theme of sleep deprivation. Young began making music in the basement of his parents home in the dead of night; he struggled with insomnia, hence the nocturnal animal in his stage name. You can hear this theme in â€Å"Vanilla Twilight† (â€Å"I lie awake/I miss you/Pour me a heavy dose of atmosphere†) and â€Å"Fireflies† (â€Å"Leave my door open just a crack/Cause I feel like such an insomniac†). We will write a custom essay sample on Owl City – Ocean Eyes or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Owl Citys mass teenage appeal may be due in part to his references to the suffering caused by sleeplessness, a common issue among many strung-out adolescents. While the lyrics may seem a bit depressing, the melodies are nonetheless uplifting. But if you cant relate to insomnia, perhaps youll identify with Youngs love anthems, like the gentle duet â€Å"The Saltwater Room,† sung with newcomer Breanne Duren. And if youre in the mood for a faster rhythm, try â€Å"Dental Care† or â€Å"Tidal Wave.† So how did this music industry novice score a spot on Billboards Top 10 and the number-one slot on iTunes? Perhaps its because radio listeners are tired of the repetitive club singles from Britney and Gaga or the self-loathing alternative tracks from Nickelback and Shinedown. Thank goodness Young never fell asleep on those nights, because he has produced a little dose of electronic optimism.

Association of Certified Fraud Examiners

Question: Discuss about the Association of Certified Fraud Examiners. Answer: Introduction: There have been observed various cases frauds in companies wherein the employees have been found to be involved in misappropriating the business assets. For example, a worker of IKEA was found to be misappropriating companys cash by way of diverting the money from customers refund account (McMenamin, 2008). The study of Association of Certified Fraud Examiners (ACFE) based on the fraud cases experienced in the past reveals that most of the employee frauds are found in the areas such as billing, payroll, and cash payments and receipts (Peel Holland, 2016). Therefore, the management accountant should verify the internal controls in these areas appropriately paying special attention to the authentication mechanism. In the present case, the management account is of the suspicion that the supervisor is involved in diverting the business assets for personal use. In this connection, the management accountant should inquire about the suspected circumstances rigorously and endeavourer the collect conclusive evidences based on which it could be proved that the supervisor is actually involved in misappropriation of the company assets. For this purpose, the management accountant needs to go through the internal control processes and identify the loopholes therein (Coenen, 2009). Each step of the processes that the supervisor is concerned with should be checked with at most care reviewing the authentication procedures and other aspects. The assets that could be diverted for person use should be identified and the concerned authority responsible to take care of such assets should be inquired about. Primarily, the assets such as cash and inventory are more vulnerable to misappropriations, thus, the management account should pay adequate attention on verification of the internal controls in relation to these assets (Coenen, 2009). Lismore Manufacturing Company Cost of goods manufactured schedule for the quarter, march 31 Particulars Amount Amount Direct material used 378,000.00 Direct manufacturing labor 480,000.00 858,000.00 Factory Overhead Indirect materials used 84,000.00 Indirect manufacturing labor 186,000.00 Property taxes on manufacturing plant building 28,800.00 Depreciation of manufacturing equipment 264,000.00 Miscellaneous plant overhead 135,000.00 Plant utilities 92,400.00 790,200.00 Total Manufacturing Cost 1,648,200.00 Add: Beginning WIP 140,400.00 Less: Closing WIP 171,000.00 Cost of goods manufactured 1,617,600.00 Lismore Manufacturing Company Cost of goods sold schedule for the quarter, March, 31 Particulars Amount Amount Cost of goods manufactured 1,617,600.00 Add: Beginning Finished Goods 540,000.00 Less: Closing Finished Goods 510,000.00 Cost of goods sold 1,647,600.00 The costs which are included for inventory valuation are direct material and conversion cost. The conversion cost includes direct labor and manufacturing overheads. The other costs such as selling and distribution and administration overheads are charged to the income statement as period cost. In the present problem, the inventoriable costs are direct material ($378000), direct labor ($480000), indirect material ($84000), indirect labor ($186000), property taxes on manufacturing plant building ($28800), depreciation of manufacturing equipment ($26400), plant overhead ($135000), and plant utilities ($92400). The period costs are Salespersons' company vehicle costs ($12000), depreciation of office equipment ($123600), general office expenses ($305400), and marketing distribution costs ($30000) (Needles, Powers, and Crosson, 2010). The schedule of cost of goods manufactured is of $1,617,600, which indicates the total cost incurred by the company in manufacturing activities. The cost of goods manufactured is adjusted for the beginning and ending inventory of finished goods to get the cost of goods sold. For example, if the cost of goods manufactured is $1,617,600 and finished goods inventory at the beginning and at the end is $540,000 and $510,000 respectively, then the cost of goods sold would amount to $1,647,600 (1,617,600+540,000-510,000). The cost of goods sold is then taken to the income statement and deducted from the total revenues to get the gross profit. For example, if the total revenues are $2,000,000, then the gross profit would amount to $352,400 ($2,000,000-$1,647,600) (Needles, Powers, and Crosson, 2010). Budgeted manufacturing overhead rate Description Department 100 Department 200 A. Budgeted manufacturing overheads (Given in Question) 57,500.00 62,500.00 B. Budgeted Hours 4000 8000 C. Rate per hour (A/B) 14.38 7.81 Journal Entries for Deptt 100 S.No. Particulars Debit Credit 1 Material control account 110,000.00 Account payable 110,000.00 2 WIP control account 32,500.00 Manufacturing overhead control account 7,500.00 Material control account 40,000.00 3 WIP control account 52,500.00 Manufacturing overhead control account 11,000.00 Wages payable control account 63,500.00 4 Manufacturing overhead control account 17,250.00 Lease payable control account 16,250.00 Utility control account 1,000.00 5 WIP control account 11,500.00 Manufacturing overhead allocation 11,500.00 Total cost of Job A Description Department 100 Direct materials used 32,500.00 Direct manufacturing labor 52,500.00 Indirect manufacturing labor 11,000.00 Indirect materials used 7,500.00 Lease on equipment 16,250.00 Utility 1,000.00 Manufacturing Overheads allocated (800 hrs*14.38+300 hrs*7.81) 13,843.75 Total Cost 134,593.75 The most important factor that determines the overhead allocation base is the cost driver. The cost driver causes the cost to change for a product or service, for example, in a labor intensive company; the cost is primarily driven by the labor hours. In same way a machine intensive company finds the costs being driven by the machine hours. Further, the ease of measurement is also one of the crucial factors that need to be taken into account while determining the cost allocation base (Heisinger and Hoyle, 2016). Computation of Equivalent Units Material Conversion Completion percentage 100% 60% Units manufactured 75000 75000 Normal spoilage 3000 3000 Closing WIP Equivalent units 14500 8700 (14500*60%) Total Equivalent Units 92500 86700 Calcualtion of Cost Per Equivalent unit Material Conversion Total Opening WIP 25,000.00 10,000.00 Cost added during period 113,750.00 55,027.50 [40020+(40020*37.5%)] Total cost 138,750.00 65,027.50 Cost per Equivalent unit 1.50 0.75 2.25 (1.50+.75) Therefore, cost per equivalent unit is $2.25 Production cost worksheet Description Units Cost per unit Total Units completed 75000 2.25 168,752.16 Spoilage 3000 2.25 6,750.09 WIP ending (Only material cost incurred till now) 14500 1.50 21,750.00 Under process costing the cost accumulation is done for a production run, while under job costing the cost is accumulated in relation to a particular job order. The cost accumulation in the job costing is more detailed and specific for a particular job, whereas, in process costing, the cost is accumulated for all the jobs running in a production run (Garrison, 2012). Since, the cost accumulation of various jobs can be done at a time under process costing; therefore, the cost accumulation becomes easier than the job costing method. However, it should be noted that both the methods such as the job and processes costing are applied in different manufacturing organizations. For example, a construction company may use job costing, but it may not be perfect for biscuit manufacturing company (Garrison, 2012). References Coenen, T.L. 2009. Expert fraud investigation: a step-by-step guide. John Wiley Sons. Garrison. 2012. Managerial Accounting 11E W/Dvd. Tata McGraw-Hill Education. Heisinger, K. and Hoyle, J. 2016. Assigning Manufacturing Overhead Costs to Jobs. [Online]. Available at: https://catalog.flatworldknowledge.com/bookhub/reader/4402?e=heisinger_1.0-ch02_s03 [Accessed on: 18 August 2016]. McMenamin, J. 2008. IKEA worker accused of giving himself fake refunds. [Online]. Available at: https://articles.baltimoresun.com/2008-09-10/news/0809090107_1_samaroo-ikea-refunds [Accessed on: 18 August 2016]. Needles, BE., Powers, M., and Crosson, S.V. 2010. Financial and managerial accounting. Cengage Learning. Peel Holland. 2016. Employee Fraud in the Workplace. [Online]. Available at: https://www.peelholland.com/news.html?n=employee-fraud-in-the-workplace- [Accessed on: 18 August 2016].

The Triangle Factory Fire

The documentary called â€Å"The Triangle Factory Fire† has a very strong and emotional theme that speaks to the viewers and the readers of history. It restates that it was a dramatic event that could be prevented but was not, at the same time showing courage and dedication of young women. The documentary starts out by saying that it was a very devastating moment in the history of United States. The fire was a â€Å"wake-up call†.Advertising We will write a custom essay sample on The Triangle Factory Fire specifically for you for only $16.05 $11/page Learn More It creates a mark and leaves a scar on history because the event was so horrible. The video very graphically depicts what took place and reminds people that such cases should be avoided in the future at all cost. The link between people who died in the fire and the relatives that talk about the lost ones today, creates a strong effect of the documentary. It is very said that some wom en’s names were not known and several relatives are shown as not knowing who it was that dies in the fire, what were their names and what kind of a relative they were. The documentary pays special attention to how important it is to remember the women who gave their lives for the society to see what was going on and how wrong some things were. They were the victims of the times and views of people and at the same time, they have changed very many things in the present. The video links to the graveyard and how the headstones are starting to fade and it is representative of history and people’s memory being faded and forgotten. The documentary raises some hurtful feelings when it is said that the fire escape door was closed. It is clear that the fire routes and techniques that should have been followed were not. It is possible to attribute blame to the factory owner but it is said that he has also lost relatives in the fire. In the end, it would be pointless to find who it is to blame for the only purpose of finding consolation, as it would be bring none. The fact that this took place has to be acknowledged and safety procedures must be made such, so that this sort of thing is never repeated. The video uses people’s testimony, witness and relative’s accounts that were either physically or emotionally close to the events. The fire and the tragedy has a link to immigration, where as women were forced by the environment to work in harsh and detrimental conditions with literary, danger to their lives. The business and money making meant a lot, just as it does today and so, people were known to cut corners on safety and other procedures that were a must in the industrial setting. The government and the regulation policies have been in a dormant state and everything was working fine. Until such tragedy took place, everyone was voluntarily ignorant in saving a buck. The strengths of the documentary were the respect that was shown to the hero ism and selflessness of women who risked their lives to save others.Advertising Looking for essay on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More This is admirable and serves as an example for people today. A weakness was the absence of a deeper analysis of what took place, which specific policies were overfed and laws broken. The regulations and order are crucial in such situations and should be outlined clearly. This essay on The Triangle Factory Fire was written and submitted by user Brodie J. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

How to Write an Essay of at Least 200 Words Discussing the Topics You Selected Durably and Comprehensively

How to Write an Essay of at Least 200 Words Discussing the Topics You Selected Durably and ComprehensivelyTo be able to write an essay of at least 200 words discussing the topics you selected durably and comprehensively, you need to take into consideration some of the following ideas. This will ensure that your essay is so well written that it speaks about the topic perfectly.It is important that before you begin writing your essay, you have taken some time to compose the contents of the essay. It is also advisable to first look at the guidelines on essay writing, which are available on the Internet or in the booklets available at the library.The first thing you need to do is decide what you want to write for your essay. There are certain questions which you need to ask yourself and this will help you decide what the subject matter is going to be. While you are going through the booklets and notes, find out the format in which the information you need to write the essay is presented. Next, you need to decide how to arrange the information that you have about the topic. This is so that the information is presented in a manner that will make it easier for you to understand. You need to remember that whatever topic you select should have enough information that can be easily understood by a selective audience. All you need to do is focus on a single theme in order to create a highly specialized essay.Another thing that you need to think about is the organization of the questions that you want to put. You can use either one or two questions to give different answers. It is not necessary that you ask each question only once as the answer depends on the overall theme of the essay.One more thing you need to do before you start writing the essay is to organize all the material that you have gathered about the topic. This will ensure that your essay has a structured structure. One of the most important aspects of a well-structured essay is that you do not rely on just on e theme, but you choose one theme to be the basis of all your essays.After you have organized all the material you have gathered, you can now get down to writing the essay. You need to keep in mind that the first draft of the essay must be thoroughly edited to make sure that all the information is included in the essay.Once you have all the material and the topics ready, you need to think about the style of writing which will be used to produce the final output of the essay. The type of essay that you write should reflect your style and preference.

Bangladeshi Soft Drinks Market Essays

Bangladeshi Soft Drinks Market Essays Bangladeshi Soft Drinks Market Paper Bangladeshi Soft Drinks Market Paper Soft Drings Executive Summary The purpose of this term paper was to focus on carbonated beverages (Pepsi and Mojo Cola). Theterm paper represents the different types of marketing activites undertaken by both products tohold customers of BangladeshThis report also gives an overview of beverage industry in Bangladesh and also an overview of  Pepsi and Mojo colas parent companies. Akij Food Beverage Ltd. has been established at a beautiful site Krishnapura, Dhamrai of  Dhaka. It has come with the best food beverage in Bangladesh. There are various types of drink. Mojo is the brand name of cola, Lemu is the brand name of Lemon and Speed is the brand name of  energy drink. Immediately after the introduction of the brand it became very popular among itsconsumer because of the high quality and intensive distribution in every nook and corner of thecountry. Checky Monkey is the brand name of banana chips produced from this factory. It also is  becoming popular chips in Bangladesh. Most of our Raw materials come from various foreigncountries. The quality is very strictly controlled. At every stage, non standard products are rejected. On the other hand Pepsi Co. is a multinational company. Originated in The USA Carolina in 1898. Since then it has been able to stay in competition with its biggest rival Coca-Cola. Pepsi, now is aworldwide brand and consumed by millions of people. Pepsi was introduced in Bangladesh byTranscom Group. As a corporate citizen Pepsico believes it has a responsibility to contribute to thequality of life in our communities. Transcom Beverage Ltd has put into action this philosophythrough support of social agencies, projects and programs and the scope of this support is extensiveand it has not been difficult to blend with this philosophy since the TRANSCOM group alsofollowed such a corporate ideology Chapter:1 1. 1: INTRODUCTION (Beverage industry of Bangladesh) After independence of Bangladesh the food habit of people has been changed a lot. Besides our  traditional food consumer of Bangladesh like to take western food also after 1980s. As a result of  global marketing this was not too hard for the consumers. Different foreign food companies wereestablished in Bangladesh. Beverage industry is one of them. But more interestingly we don’tknow beverage is also our cultural food because beverage doesn’t mean only carbonated drinks. Yoghurt, soup and lacchi are also beverage of our own tradition which consumed for the last 100years in Bangladesh. But carbonated beverage is new in Bangladesh and today our research is oncarbonated beverage market in Bangladesh and consumer reaction to it. Carbonated beverage entered into our market in the later part of 1980. At that time there were onlyfew companies in Bangladesh. But by the change of time and western culture influences it’s  become very popular in Bangladesh. By year 2000 more than 12 Beverage Company operating  business in Bangladesh and most of them are foreign companies. Bangladesh Beverage: 2006)At present there are 19 beverage companies operating business in Bangladesh. They are: 1. Transcom Beverage Ltd. 2. Sun Crest Beverage Industries Ltd 3. Abdul Monem Limited 4. K. Rahman and Company 5. Eastern Beverage Industries Ltd. 6. Sanowara Drinks and Bev. md. Ltd. 7. Asia Business Ltd. 8. Desh Beverage Co. Ltd 9. Northern Beverage Ltd. 10. National Be verage Industries Ltd. 11. Bridge Corporation Limited 12. Tezarat Enterprise 13. Southern Beverage Ltd. 14. K. Rahman and Company 15. Bangladesh Beverage Ind. Ltd. 16. Dhaka Beverage Industries Ltd 17. Sunny Foods and Beverage Ltd. 18. Tabani Beverage Co. Ltd. 19. K. Rahman and Company 1. 2: Akij Food Beverage Ltd: Akij Food Beverage Ltd. has been established at a beautiful site Krishnapura, Dhamrai of  Dhaka. It has come with the best food beverage in Bangladesh. There are various types of drink. Mojo is the brand name of cola, Lemu is the brand name of Lemon and Speed is the brand name of  energy drink. Immediately after the introduction of the brand it became very popular among itsconsumer because of the high quality and intensive distribution in every nook and corner of thecountry. Checky Monkey is the brand name of banana chips produced from this factory. It also is becoming  popular chips in Bangladesh. Most of our Raw materials come from various foreign countries. The quality is very strictlycontrolled. At every stage, non standard products are rejected. 1. 3: Transcom Beverage limited: On the basis of an exclusive Franchise for Bangladesh from Pepsico USA, TBL acquired threemodern bottling plants at Dahaka, Chittagong and Bogra from BBIL Dhaka; Chittagong and NBIL,Bogra; in March 2000. TBL manufactures the famous range of beverages-Pepsi, 7up, Mirinda. As a corporate citizen Pepsico believes it has a responsibility to contribute to the quality of life in our  communities. TBL has put into action this philosophy through support of social agencies, projectsand programs and the scope of this support is extensive and it has not been difficult to blend withthis philosophy since the TRANSCOM group followed such a corporate ideology. Chapter:2 2. 1: OBJECTIVE OF THE STUDY This term paper would focus on market segmentation, marketing mix, consumer attitudes towards  beverage drinks of Bangladesh (i. e. Mojo and Pepsi). It should be noticed that this report has beenmade in the context of Bangladeshi market and different segmentations and promotional activitesanalyzed in this report are solely based on the Bangladeshi consumers’ perspective . E. g. It willdiffer from country to country. If Mojo becomes multinational and goes to countries like K. S. A,Libya, The U. S. A, The U. K. Then the current activities undertaken by Mojo has to be changed inorder to stay in worldwide competition. Because, cultures vary from country to country. 2. 2: Source of information Due to limited time maximum data were collected from theinternet, shop to shop survey was done in order to estimate the sales of these beverages. 2. 3: Limitation The major drawback while preparing this report was inadequate time; as a resultthe report lacks some potential information. Moreover, due to class schedule clash in depthresearch on the topic was hampered. Some informations were not disclosed by Mojo dealers(Palashi, Azimpur) as they considered these informations to be confidential. Information on Pepsi was gathered from the internet and local shops as Pepsi is a multinational company. Adequateinformation about Pepsi is not available from the context of Bangladesh. Chapter:3 3. 1: Mojo (Information): Mojo, is a brand of Akij Food and Beverage Ltd. , a sister concern of  Ã‚  prominent group of companies of Bangladesh, Akij Group. In the year 2007 Mojo was themarket challenger in Bangladeshi cola market with a sales of about 52 crores BDT. The brandwas launched in 14th April, 2005 targeting the youth of Bangladesh who like the Bangladeshitrends. All there years, Mojo is doing quite good in the market and competing well with other  Ã‚  brands. Mojos pricing is its advantage but it has to improve its image product quality. Unfortunately, Mojo is lagging behind due to inadequate promotional activities. E. g. Slogan,names meaning etc. It has also failed to communicate its own positioning the target consumers. However, still now Mojo has the potential to recover its own position (according tosurvey). Consumer behaviour such as perception, attitude, self-orientation and life style, thisreport has found out some drawbacks and recommended some affective strategies to recover  those issues successfully. 3. 2: Market Situation Mojo is not far behind in order to anticipating the current market situation. After being inthe introduction stage for a short period of time Mojo is successfully now in the growthstage and doing well for its good eminence and unique marketing effort. With theintention of increasing sale and obtaining market share Mojo is targeting and creating awell company position into the market. To collect information regarding market, service  performance, competition and distribution Mojo is always developing promotionalstrategies, campaigns and carrying out market surveys. 4 April 2010, Mojo arranged afair and the duration was three days. It was held on field of Pranthapoth. They welcomedthe Bangla year 1417 very nicely. Because who had a bottle of Mojo, then that persongot the entry in the concert without any ticket. 3. 3: Target Market Most of the soft drink companies are now targeting the young generation and indeed this is the besttarget for any soft drink companies. Keeping this thing on mind Mojo has decided to targetespecially the young generation along with the people from various types of socio-economicclasses. Akij Group is now offering extensive distribution channel in order to capture and makesure the proper distribution of Mojo so that young generation can easily avail it where ever they arein the country. Last time we saw in Mojo advertise that an old couple were sharing a bottle of Mojo. So, they cleared that it is not only a product for the young people but also their target is alsosenior citizens. Though Mojo is hardly preferred by Old aged people. PROFILE OF THE TARGET MARKET Cola drinks usually follow an undifferentiated marketing strategy to target their consumer. Keeping this fact in mind, we conducted a sample survey by selecting random sample fromdifferent places. The following discussion will attempt to analyze the profile of the target market  based on the sample group. 3. 4: Demographic Factors Age Age is the major determinants in targeting the consumers. MOJO reflects the Bangladeshi cultureand it represents youth. From our survey, we have found that MOJO is most preferred in the agegroup between 20-25 years (85% of 100). Moreover, the least MOJO preference comes fromtwo age groups: 25-35 years and 35-45 years, about 1%. Sex Beverage is used for thirst-quenching purpose and this product is gender neutral, meaning there isno such kind of obligation to consume the product for male or female. However, from our surveyoutcome, we have found that 71% of the consumers are male and 29% are female from 100. Allthe respondents are from urban location. MARKETING MIX: 4P’S OF MOJO5. 1 Product The product MOJO cola has come with the following variations in the market- 250 ml bottle 500 ml bottle 1000 ml or 1 liter bottle 150 ml can The MOJO Cola has been made with a proper technology. So there is no chance to occur  fluctuation in taste. The cola drinks contain a very strong taste which can compete with the marketleader Coca- Cola and RC cola. Other Factors Meaning of MOJO Meaning of MOJO is the idea or feeling the respondent have instantly after hearing the name or  analyzing it. To 60% respondents, MOJO means fun or enjoyment. To 14% it means nothing. Inaddition, other 26% varies within music or art, sports, thirst passion etc. Competition Soft drink market always offer high level of competition among companies. Because,soft drink is a fast moving consumer good and its demand always fluctuate based onseveral reasons (E. . Taste, weather conditions, etc. ). It included the degree of competition andintensity of competition. So in that case both the degree and intensity of competition are very highfor Mojo. Because the market it was operating was already touched by big companies such asCoke, Pepsi, Royal Crown Cola. Surprisingly, these giant companies are considering Mojo, as aravenous competitor in the market. So i t’s a good news for Mojo that competitors like â€Å" Coca Cola, Pepsi are thinking about Mojo consciously. It is because Mojo has already grabbed good portionof Bangladeshi beverage market share. Mojo believes that they have the strong distribution power,creative marketers, financial power and quality to grab competitions market share as well asincrease their own selling. Before preparing the term paper we made a brief market survey and we saw that in every popular market of Dhaka city, wholesalers are very active and demand is veryhigh. Distribution The strongest point of MOJO is their intensive distribution channel. They make this thing  possible because Akij Group of industries especially their beverage sector has a profoundlogistic and supply chain management system. So they can easily go to door to door of  their target consumers. They believe that delivering products to consumer hands is notsufficient or convenient enough that is why for near future betterment they are trying todevelop their distribution channel in such manner that they can easily make their  Ã‚  potential customer in to actual customer. And we must say that the dealer of a particular  territory is really expert and the do their job on the time. Objecetives Issues The promotional campaign can undertake 3 types of objectives:1. To inform,2. To persuade3. To remind. In the case of Mojo, the campaign will basically focus on persuasion, since MOJOis in maturity stage of its life cycle and will try to spread out its current perception in urbanyouthful lives. The advertising objective for MOJO is to persuade the target audience to make a  purchase and to obtain 8% increase in sales. Now a day, Mojo is not a new product. And for thatreason, previously the company’s target was to make positioning about Mojo because it was a new  product and please try it. But now Mojo is in growth stage; so it is trying to maximize the marketshare and retaining the market share is also important here Advertising Strategy Advertising is a challenging factor for Akij Group’s Mojo. As the sales of Mojo highly relies onadvertising. It has to be done in such a way which is convincing, attractive to people, which willrun on people’s mind 24/7. Developing an effective advertising and promotional campaign mustselect the right spokesperson to deliver a convincing message and the appropriate channels or  media. As part of the development of the advertising strategy of Mojo, all the advertisingcampaigns will try to communicate the same message to meet the advertising objective as set anddiscussed previously. Their main logan is â€Å"Mojo Ontor e Ontor e† and for that reason they alwaystry to make every ad including this slogan. Stimulus Characteristics Logo The logo of MOJO is attractive and representing the youth although they did not forgot about theaged people. Therefore, this helps them to get a good result. Soul feeling All the multinational soft drink companies -showing advertisements are made abroad. In thiscase, MOJO cola differentiated themselves. They are making the ads in our country, as they wantto be the cult brand. As they are, doing this so people can feel that it is our cola and I am buyingmy soft drink that in terms help them to feel good. Therefore, people have a soft corner for them intheir mind. Packaging Packaging also helps in the perception process. Attractive package can grab people’s attention. MOJO cola know this and they are concentrating on it. The two most critical job of packaging are: Capture Attention The colorful packaging catches the attention instantly. People like colorful things and they go for  colorful things. That is why within a short time MOJO cola got the attention of the target aspect. Convey Meaning The colorful packaging conveys the meaning that MOJO is a youthful product. Mixing up the  brand with colors, which have a meaning, is sensible. That gives people meaning and they went for  it. CONSUMERS’ LEARNING MOJO Learning is any change in the content or organization of long- term memory and/or behavior. Learning about soft drinks is a low- involvement learning situation. Consumer behavior is largelylearned behavior. Learning about MOJO Cola is for the most part low involvement learningstate of affairs. Controls Just like all other companies Mojo is also very much concern about controlling their  monetary and operating cost. That is why every month Mojo conduct Quality assurancesurvey, Sales figure monitoring, Feedback from Retailers and Sales force not only bytheir employees but also by students from different universities by offering exclusiveincentives and gift items. They evaluate their inventory, quality, acceptance of Mojo fromdifferent perspectives. By keep checking these things Mojo can stay in the market by notonly minimizing their cost and expense by also maximizing their revenue and profits. Weknow its very much time consuming and expense become high, but to know the currentsituation the company must do it. Social responsibilities Akij group of industries not only concern about increasing their sales, capture market share andgaining profit but also concern to do something for the social betterment. Through out their  campaign Mojo has always been the pioneer in order to come across to help old, orphanage andhomeless street children. The Group has been running a considerable orphanage free of charge indistrict town. The Group has also acquired a modern mother children hospital previously owned  by Save the Children (UK). The hospital is being operated as a non-profitable concern by Ad-DinWelfare Trust. Pricing policy: The pricing policy of Mojo has been done very carefully. Mojo has manycompetitors (e. g. Coca Cola, Pepsi) in the market. Compared to them Mojo has set pricereasonably. The pricing of Mojo is discussed below: ? Litre - Tk 14/- ? Litre - Tk 25/-[pic] 1 Litre - Tk 45/- 2 Litre - Tk 75/- Chapter:4 4. 1: Pepsi (Information): Pepsi was first introduced as Brads Drink in New Bern, North Carolinain 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later namedPepsi Cola, possibly due to the digestive enzyme pepsin and kola nuts used in the recipe. Bradhams ought to create a fountain drink that was delicious and would aid in digestion and boost energy. In 1903, Bradham moved the bottling of Pepsi-Cola from his drugstore to a rented warehouse. That year, Bradham sold 7,968 gallons of syrup. The next year, Pepsi was sold in six-ouncebottles, and sales increased to 19,848 gallons. In 1909, automobile race pioneer Barney Oldfieldwas the first celebrity to endorse Pepsi-Cola, describing it as A bully drink refreshing,invigorating, a fine bracer before a race. The advertising theme Delicious and Healthful wasthen used over the next two decades. In 1926, Pepsi received its first logo redesign since theoriginal design of 1905. In 1929, the logo was changed again. In 1931, at the depth of the Great Depression, the Pepsi-Cola Company entered bankruptcy inlarge part due to financial losses incurred by speculating on wildly fluctuating sugar prices as aresult of World War I. Assets were sold and Roy C. Megargel bought the Pepsi trademark. Eightyears later, the company went bankrupt again. Pepsis assets were then purchased by Charles Guth,the President of Loft Inc. Loft was a candy manufacturer with retail stores that contained sodafountains. He sought to replace Coca-Cola at his stores fountains after Coke refused to give him adiscount on syrup. Guth then had Lofts chemists reformulate the Pepsi-Cola syrup formula. On three separate occasions between 1922 and 1933, the Coca-Cola Company was offered theopportunity to purchase the Pepsi-Cola company and it declined on each occasion. Ingredients: In the United States, Pepsi is made with carbonated water, high fructose corn syrup,caramel color, sugar, Phosphoric acid, caffeine, citric acid and natural flavors. A can of Pepsi (12 flounces) has 41 grams of carbohydrates (all from sugar), 30 mg of odium, 0 grams of fat, 0 gramsof protein, 38 mg of caffeine and 150 calories. The caffeine-free Pepsi-Cola contains the sameingredients but without the caffeine. The original Pepsi-Cola recipe was available from documents filed with the court at the time thatthe Pepsi-Cola Company went bankrupt in 1929. The original formula contained neither cola nor  caffeine. 4. 2: Market Situatio n Pepsi Cola is a reknowned brand all over the world. Its demand is increasing each year. Pepsi is incompetition in Bangladesh for many years. Its major competitiors are Coca Cola, RC Cola andnow Mojo is progressing in competition. The main of Pepsi just like any other beverage companyis to make supernormal profit by increasing sales. Not only that, Pepsi carries out promotionalactivities throughout the year. â€Å"Transcom Beverages Ltd (TBL), the franchisee of PepsiCo International, has won the â€Å"Bottler of  the Year Award† for 2009 in PepsiCo International Annual Conference in recognition of itsoutstanding business results. Latifur Rahman, chairman and managing director of TBL, received the award from SanjeevChadha, regional CEO of PepsiCo, and Katrina Kaif, an Indian film actress, at a function inThailand recently, said a statement. Transcom Beverages, which won the award for the third time, bottles, distributes and markets allPepsiCo brands such as Pepsi, 7up, Mirinda, Mountain Dew, Slice, Diet Pepsi and 7up Light inBangladesh. Present on the occasion from TBL were Arshad Waliur Rahman, director, Golam QuddusChowdhury, executive director and CEO, and Khurshid Irfan Chowdhury, general manager. Tejinder Khurana, country manager of PepsiCo International, and Goutam Bhattacharjee, territorydevelopment manager of TBL, were also awarded with â€Å"Ring of Honour† for their performances in2009. † [   Daily Star : Sunday, January 24, 2010] 4. : Target Market like any other beverage competitor in Bangladesh, Pepsis main target is young generation assoft drinks are mainly preferred by youths. Despite local competition Pepsi has maintained itsreputation by chargining relatively high price. Within last fifteen years Pepsi has reached the peak by offering extensive distribution channel in order to make sure t he proper distribution of Pepsi sothat people can easily avail it where ever they go. Pepsi customers are mostly young group  between the ages of 14 to 30 and also target at school, colleges, universities, home, restaurant,hotel and stores. . 4: Market Segmentation Positioning Beverages Soft Drinks: Pepsi, Coca-Cola, Royal CrownCola Juices: Pulpy, Nestle, Fruito Local Drinks: Mecca Cola, Mojo Cola Energy Drinks: Red Bull, Power 4. 5: Competition Pepsi has many rivals in the market. Pepsi considers Coca Cola and Royal Crown Cola as their  Ã‚  biggest competitiors. However in recent years local carbonated drinks like Mojo Cola and MeccaCola, etc are giving tough competitions to giant beverage companies like Pepsi and Coca Cola. 4. 6: Distribution Pepsi undergoes massive distribution all around the country. The distribution channel plays animportant role in the company’s success. Pepsi has distributors in all districts. Due to lack of datathe distribution process of Pepsi cannot be discussed. Objectives and issues Pepsi is in its maturity stage. Meaning, everyone knows about this beverage. All it has to do isremind people to consume this drink. The main objective of Pepsi is to make profit by theincrememnt in sales. By means of organizing concerts/trade fairs, Pepsi informs people about the  product. Advertising strategy Advertising is an important issue for Pepsi. Its competitors undertake massive advertising todominate in market. Equally, Pepsi does the same thing for survival. Most of Pepsis advertising isIndian. Meaning, Indian ads are translated in Bangla. By doing so, Pepsi is able to advertising cost. The main aim of Pepsi has always been to deliver a convincing message via media. Pepsi usestelevision, newspaper, billboards as its advertising medium Controls â€Å"Quality At every level of Pepsi-Cola Company, we take great care to ensure that the highest standards are met in everything we do. In our products, packaging, marketing and advertising, we strive for  excellence because our consumers expect and deserve nothing less. We promise to work towardcontinuous improvement in all areas of our organization. At every step of our manufacturing and bottling process, strict quality controls are followed toensure that Pepsi-Cola products meet the same high standards of quality that consumers have cometo expect and value from us. We also follow strict quality control procedures during themanufacturing and filling of our packages. Each bottle and can undergoes a thorough inspectionand testing process. Containers are then rinsed and quickly filled through a high-speed, state-of-the-art process that helps prevent any foreign material from entering the product. Additionalquality control measures help to ensure the integrity of Pepsi-Cola products throughout thedistribution process, from warehouse to store shelf. † [Extracted from pepsi. com/] Social responsibilities â€Å"Environmental SupportPepsi and the entire PepsiCo family embrace our responsibility to be good stewards of our planetsnatural resources. We begin by understanding our environmental footprint and then work to findways to reduce it. Were focused on Energy, Water and Waste areas where we know we can makethe greatest difference. †[Extracted from pepsi. com/faqs. php? ection=environmental_support] Pricing policy Despite having many competitors, Pepsi is charging high price in comparison to local competitorslike Mojo. ? Litre - Tk 18/- ?Litre - Tk 30/ 1 Litre - Tk 55/ 2 Litre - Tk 90/- Product differentiation In Bangladesh Pepsi offers product differentiation in comparison to Mojo cola by offeringPepsi Diet in the market. From this side Mojo is a little weak becau se these days most people arehealth conscious, diabetes patients, etc. They prefer Pepsi Diet which does not contain sugar. Pepsi Diet is available in two sizes. Litre - Tk 30/- 1 Litre - Tk 55/- Though Pepsi’s offering differentiation by offering Pepsi Diet it is not charging premium price. The price of Pepsi Diet is same as Pepsi Cola Thus, Pepsi is having competitive advantage over Akij’s Mojo Cola. Swot Analysis: Mojo Cola: Strengths: Brand image : Akij group is already a established brand name. So there already exists astrong brand image of the company. So if we launch any product under this brand name then itautomatically accept by the consumers. Quality : Most of their raw materials come from various foreign countries. The quality is verystrictly controlled. At every stage, non standard products are rejected. So we can say that howwell they are aware about their products quality. Strong distribution network   : Akij group has a strong distribution network and this isone of the most strongest competitive advantages for them. They make product available all over  the country through their strong distribution channel of retailers and whole sellers. Weakness: The weakest point of akij group is that if any product sells fall due to poor quality then it willalso affect the other products of other brands. Opportunity: Increasing demand: As people are engaging more in taking beverage product, the demand isincreasing day by day for this kind of product category. Threat: Akij group have a number of competitors especially under Akij Food Beverage Ltd such asPran juice, Shezan juice, Acme juice. This competition is very high and works as a threat for AkijFood Beverage Ltd. Pepsi: The strengths, the weakn esses, the opportunities and the threats of Pepsi. 1. The advantages of Pepsi-Cola1) Firstly, Pepsi has stayed in this market for almost one century. So they are so experienced andstationed in peoples mind deeply. Now no one doesnt know the brand Pepsi-Cola Whenever thename Pepsi is heard, people will conjure up the image of fresh and cool drink .2) Secondly, Pepsi-Cola is not only in high quality, cool and fresh but also have a competitive  price. 3) Thirdly. Pepsi is such an experienced powerful global company, Which has a basic of a greatfund. So it has the ability to place an idle sum of money to the promotion. We can see that theadvertisement of Pepsi-Cola is so attractive. It also invited the top famous people to advertise for  it. ) Pepsi also compares with the competitors and find their disadvantages to update its own quality,flavor and also package promptly in order to satisfy the consumers need. This is the biggestadvantage of Pepsi company. It is the most popular one. Pepsi company also produce the Diet-Cola to meet the people whomore concern their health. And it just changes the design of the package of Pepsi-Cola. 2. The disadvantages of Pepsi-ColaBut we cannot consider things just on one side. Still there are some disadvantages existing inPepsi-Cola . A survey suggests that 32% people prefer the package of Pepsi-Cola. So the design of  Pepsi-Colas package is not as attractive as Coca-cola. It still needs to be improved. We suggestthat the package needs to be designed more colorful to attract peoples attention. 3. Although in the cola market there are many competitors, Pepsi still has the opportunity toenlarge its market share because the cola in the market is quite monotonic. Most of the end user isyoung people. There are still some people who do not like the taste of the cola. So we can try to provide some other taste of cola such as adding some lemon juice. We can change the flavor inorder to meet different taste of different people. . As to the threats, all of us know that Pepsi-Cola and Coca-Cola have had the competition for  about 80 years. Although Pepsi-Cola have won several times during this competition, the marketshare of Pepsi-cola is a little bit smaller than Coca-Cola. Besides, there are many other competitorslike Mojo. In Mojo’s advertisement we can see the reflection of ou r culture. It is well known thatBangladesh is a patriotic nation. So these words can really catch Bangladeshi peoples heart. Andthese local colas flavor is more suitable for Bangladeshis. So it cannot be ignored. Recommendation: Mojo: After getting informations from the internet and local shops. It seems that Mojo has certainlackings. Mojo is local brand so its going to be hard for Mojo to stay in competition with Pepsi. Mojo can provide offers like â€Å"buy one get one free†, â€Å"win a car†, coupons, etc. All these activitieswill rise interests in people to consume more Mojo in order to get something. By offering such  promotions, Mojo may be able to give tough competitions to Pepsi. Mojo can persuade people via advertising. E. g. It can convey messages that â€Å"Mojo is BangladeshiDrink, We Bangladeshis drink our drinks†. Not only that, motivating employees will help Akij Beverages to reach its peak. E. g. Employeescan be given fringe benefits, promotions, monthly free medical check-up, etc. 24 SUGGESTIVE PROMOTIONAL TOOLS Billboards MOJO cola must concentrate on billboard advertising, for this at first they have to increase thenumber of billboards around the country. They have to create billboards with catchy look so that itcan grab the attention of the target aspect. They must make colorful and relevant billboards so that  people can find out what they want to tell them. At last, they have to place the billboards in theright place so that target aspect can have their full concentrate in it. Paper Ads The number of paper ads should have to be increased. Otherwise, they cannot make mass peopleaware about their product. It should also contain high imagery, relevant with product MOJO cola. TVCs The frequencies of the TV ads have to be increased. People who watch TV regularly are seekingfor innovative things made by the marketers. They pretty much bored with the traditional ads. So if  MOJO cola bring new thing with their ads them it will be a turning point for their sale. People willget more interest in their product and as a result, they can be the loyal customer of this product. SoTV ads should be brought with a new format, with more new things so that it can catch the targetaspect with the new ones. Sponsorship Till now MOJO cola make sponsorship of few events like concerts, â€Å"nabanno utsav, banglanoboborsho, etc†. they should include cyber cafe, canteens of university, fast food shop and other  Ã‚  places where people goes frequently. By doing so they can be with the target audience and we illfind more aware people. Sales Promotion They should in for massive sales promotion to attract people from other drinks Pepsi: 1) Pepsi-Cola should improve the design of the package first. As it is advertised as the choice of  new generation, the design must be looked young and fresh. So the color should be more sharpand attractive. 2) As the flavor and ingredients of cola in the market are similar and the most active consumer isthe young people, we can diversify the Pepsi production to meet the different need of theconsumers. That is customer-orientated. 3) Besides the Diet cola for the health conscious people, we can have many other new choices. For  example, we can create a new kind of cola more suitable for children. Maybe we can add theVitamins or some nutritious element that are necessary to children. Or we can create a new flavor  like mint-cola. 4) However, pricing should not be reduced to an extent where initial investment cannot berecovered. So, pricing finance has to be done carefully. Conclusion Mojo People prefer MOJO’s pricing but it has to improve its image in status and quality issues. Unfortunately, MOJO is lagging behind due to inadequate communication of its brand elementslike slogan, name’s meaning etc. It has also failed to communicate its own positioning to the targetconsumers. However, still now MOJO has the chance to recover its own position because about70% of the target customers (according to the survey result) are potential and have not constructedtheir belief structure for MOJO. For some particular aspects of consumer behavior such as  perception, attitude, self-orientation and life style etc, those recommended strategies provided withthe report will be supportive to recover those issues successfully if MOJO can apply thosesuggestive marketing tools. 6 Pepsi Being in such a tense competition with other beverages, Pepsi-Cola should not take the direct andtough attack upon any of them. The best wad is to keep a peaceful relationship with it and alwayscompare with others, We should find their disadvantages and show our advantages on this aspect. Then by and by, the people would think ours is better Of course the most important rule is toimprove the product, lower the price i n comparison to other competitors to meet the consumers.